Simba and Sloane - Creation, Brand Identity and content

The creation and branding of Simba and Sloane in 2020 brought a fresh and purposeful energy to the publishing and design industries. With its mission to amplify underrepresented voices, the brand embraced a visual identity that combines bold, contemporary aesthetics with meaningful storytelling. The branding, rooted in vibrant graphic design and thoughtful typography, reflects the diversity and creativity at the heart of Simba and Sloane’s mission. From the logo to the packaging of its products, every touchpoint was designed to stand out while staying true to the company’s values.